Leveraging the Power of AI Technologies for Optimal Customer Support (Part II)

AI solutions synergy

Hybrid AI and its benefits to different support functions In our previous article, we introduced four AI technologies – Elastic Search, Semantic Search, Conversational AI, and Generative AI – that are transforming customer support. These technologies offer benefits such as improved search results, enhanced customer experience, and increased efficiency. However, their implementation has been limited […]

Leveraging the Power of AI Technologies for Optimal Customer Support

An Exploration of Conversational AI, Generative AI, Semantic Search, and Elastic Search Customer support has undergone a significant change with the rise of AI technologies like conversational AI, generative AI, and semantic search. These technologies offer numerous benefits for customer support applications but also come with their own set of challenges. In this article, we’ll […]

Why Conversational AI is the Future of Self-Service Support

Conversational AI, which is the integration of natural language processing (NLP) and machine learning (ML) technology, is quickly becoming the future of self-service support. While traditional self-service solutions like insight engines, knowledge base platforms, and chatbots have their own limitations, conversational AI can address them with its ability to understand user intent and provide personalized, […]

Why AI-Driven Customer Support Is The Right Solution for Midsize Companies

Small and medium-sized businesses (SMBs) face a number of challenges when it comes to providing best-in-class customer support. One of the most significant of these challenges is the so-called knowledge-discovery gap, which refers to the difficulty that customers often have in finding the information they need to resolve their issues or questions. This problem is […]

Improving Customer Support: Targeting the 5 Stages of the Content Value Chain

In order to improve customer support, awareness of the functionality that drives good support is essential. This is what we call the content value chain, and it can be broken down into 5 stages: Available, Useful, Findable, Engaging, Continually Learning While many businesses excel in meeting some of these stages, very few go above and […]

The Content Discovery Gap Can Only Be Bridged by AI Search

We all now live in a world where content is everywhere around us. But what we most often fail to link is content and knowledge. Most business owners follow along with the concept that more content is better. More blog posts. More YouTube videos. More how-to write-ups and comparison clips and podcast episodes and newsletters. […]

The Future of Human-Centric Support Relies on Conversational AI


As customer service becomes more complex and widespread, businesses are looking for innovative ways to support their customers. Many companies are turning to conversational AI in order to provide a more human-centric customer experience. By using natural language processing and machine learning, conversational AI can provide an interactive customer experience that is personalized to each […]

Drive Customer Experience Impact by Focusing on the Post-Purchase Experience

After market CX

Too often, companies focus on the purchase experience and acquisition of new customers at the cost of neglecting long-term customers. However, by focusing on the post-purchase experience and ensuring that it is positive, you can improve customer loyalty and encourage word-of-mouth marketing, both of which are essential for driving CX impact. In this article, we’ll […]

How a Data-Driven Approach to Information Management Leads to Superior Content

data driven decision

As businesses increasingly rely on data to inform their decision-making, it’s more important than ever to have a data-driven approach to information management. But what does that mean, exactly? In short, it means using data to guide your decisions about what information to collect, how to organize it, and how to use it. But why […]

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