Relying on Google for Self-Service Support Is a Recipe for Disaster

Google is an excellent resource for finding information. However, when it comes to customer support, Google should not be relied on as the primary source of information. This blog post will discuss why relying on Google can be a disaster for your support organization. We will also provide tips on how you can offer better […]
4 Steps to Creating Cost-Effective Customer Service

Providing cost-effective customer service is essential for any business. In today’s digital age, customers expect businesses to provide efficient self-service methods alongside an excellent customer service team. However, many companies struggle to offer both a quality team and a cost-effective service. This blog post will discuss four ways you can provide cost-effective customer service without […]
Ultimate Guide to Building a Knowledge Base with AI

Did you know 78% of customers have switched providers because of one poor customer service experience? If your company is seeing a high turnover rate, this might be the culprit. This is where building a knowledge base can save you. Allowing customers to find answers on their own and meeting the needs of our self-service […]
5 Ways AI Improves the Customer Service Experience

Customer service is one of the most important aspects of running a business. It’s also one of the most competitive industries out there. That’s why customer service providers need to utilize all the tools at their disposal in order to provide a truly excellent customer service experience. In this post, we’ll go over how AI […]
Conquering the Fear of Managing Knowledge

why knowledge management is really people leadership In the beginning there was a definition. Before we talk about the challenges associated with Knowledge Management, and how to solve some of them, let’s formalize the different parts of the “Knowledge Management” 2-words duo. What is knowledge? Often overlooked and taken for granted, Knowledge is the basis […]
So why did we choose Korra?

For those of you who missed raising children (or were not children) in the late 2000s, or early 2010s, this is for you: Korra was the lead character in one of Nickelodeon’s most popular animated television series, “The Legend of Korra” which was the sequel to “Avatar: The Last Airbender.” In the series, Korra is […]
How AI Solves the Biggest Problem with Knowledge Bases

Knowledge bases are a common component of customer support services. They’re designed to answer as many questions as possible, which eliminates the need for human agents in some situations. This can offer better customer support at lower costs, but there’s a big problem with this kind of solution: they lack real-world solutions. The Problem with […]
The Future of Search: why you should stop searching, and start asking questions

Whenever we need to approach the internet, we use Google, Bing or DuckDuckGo. It is so natural that we don’t give it a second thought. We also don’t give a second thought to the fact that when we enter a support site, we dont think its search would yield any relevant results. Why is that? […]
Why Current Connected Search Will Never Work for Small Businesses and What to Do Next

Insight engines and connected search platforms offer businesses better visibility and boost traffic. What’s the problem? SMBs can’t benefit from these offerings in the same way enterprises can–if at all. Small businesses deserve the ability to provide their employees and their customers with immediate access to the answers they’re looking for. It shouldn’t be treated […]
Evolution of SaaS in customer experience

What you are seeing in the image below is the marketing technology landscape for 2021 There are 8000 companies, mostly SaaS, trying to help generate more money from customers.If we look into the industry’s solutions, we can see a big leap in three major areas: Marketing Marketing automation is a big thing, from social campaigns […]